How to Get the Most Out of Your QR Code Marketing?

QR codes have become an important asset in modern marketing tactics. Those days are long gone when advertising content on television, magazines, and posters with simple plain text was an effective marketing strategy. Today, people have generalized their digital as well as print-media ad campaigns with QR codes – a bridge between the offline and online world.

create a QR code

My Business QR Codes Aren’t Getting Enough Leads – Why?

As complex as it seems, creating a QR code might be easier than downloading an application from your App Store. But how to get the most out of your QR code marketing? Well, the extensive features provided by QR code generators with logo aren’t for nothing. A best QR code generator with logo will provide you enough opportunities to get started with your QR code marketing. These are the key aspects of how business marketers and owners are making their products or services stand out.

Follow this post to learn more about how to use a QR code generator with logo effectively.

Make your own QR code with logo for Free! 

Placement of Your QR Code

When will you be pasting your QR code? Is it a webpage, poster, flyer, restaurant menu, business card, or a landing page? The perfect placement of the QR code varies in all these mediums. For instance, a QR code should be bigger and visible enough to grab the audience’s attention on a poster. Yes, big enough so that your targeted audience can scan it from a considerate distance. Similarly, placing a QR code beside a picture or video on a webpage can make a difference.   

Size of the QR Code

Again, ideal size of the QR code depends upon your medium. For instance, you can’t use the same QR code you posted on your web page on a bottle cap, right? Also, the QR code you used on the bottle cap cannot be used on a bigger poster, flyer, or landing page. And if you’ve been following this practice, insufficient may downgrade the image quality – resulting in hindering the scanning process. 

Call to Action

Adding call to actions like “Watch Video”, “Subscribe Now, “Get Discount”, “Scan Now”, or “Avail Coupon” can definitely make a difference. If the viewers aren’t aware of the outcome of the code, the majority will just ignore it.

Color, Logo, Density

A QR code generator with logo lets you change the colors, add logo, the density of the design, and eyes of the QR code. Use the customization features as a benefit. Design your QR codes per your brand image or service provided and you’ll certainly get more scans than a regular QR code.  

Customized QR code

High-Quality Yet Engaging Landing Page

So, you’ve finally customized your QR code. What’s next? If you plan on posting the QR code on a landing page, it is important to create an engaging yet high-quality landing page to get more leads. Make sure your landing page and QR code blend in together to engage more users.

Verdict

Following the above tips, you will probably get the most out of your QR code marketing. Concerned about the results? If so, try using a dynamic QR code generator with logo so you can track user activity on each QR code you make. Many brands still don't understand the huge potential of QR Codes, they could tell the story of your product in one scan, a great added value for the customer and valuable data for the brand! Sounds good?

create a QR code